WorldAPP Launches International Video Blog
WorldAPP, provider of data collection platforms Form.com and Key Survey, recently released the first episode of their company video blog. As part of a move to share employee success stories internally and via social web, the company will continue to produce short videos on new features, use cases, and other exciting WorldAPP-related news.
The recording process aims to be as accessible as possible to encourage employee participation. If a member of the team has an idea they want to share, they can borrow the company cameras — including a portable GoPro — and record footage. That video will be passed along to the marketing team and turned into another episode of the blog.
The ‘vlog’ will be an easy way for members of the WorldAPP team to discuss new features and interesting projects. Externally, WorldAPP seeks to accomplish two goals: to share educational news stories with its customers, and to show potential applicants its positive company culture.
Internally, the video blog will be more than just a venue for news stories: as a global organization, communication between international offices can be a challenge for the company’s many employees. With the introduction of the video blog, inter-office communication will become easier than ever.
WorldAPP hopes that by providing employees with a direct method of communicating with customers and coworkers, it will successfully establish a blogging platform that rewards successes and creates a sense of community among its international offices and clients.Go to Video Blog page